As a freelance graphic designer, I deliver comprehensive design services including web graphics, information design, UI design, branding, logo design, and marketing and promotional solutions to meet diverse client needs.
As the leader of product design at Vizibly, I am constantly driving forward our planning platform for multifamily operators, refining our design system for our talented team of designers and developers, and consistently improving our account software for property managers. I also designed the Vizibly.io marketing website for Webflow implementation and strategically outsourced marketing collateral to save the company money. In addition, I created wireframes for user research and validation for a new product offering called Decision Studio. After the validation process, I have been advising our Junior Designer as she designs Decision Studio 2.0.
I led the design of the Android app, serving as both Approver and Contributor, and outlined MVP features for its beta launch. Additionally, I oversaw the transformation of the core CRM system, directing user research and design sprints to shape Splash's future direction. I also established a Design-based Atomic Design Library for brand consistency and managed a global product team while mentoring fellow designers.
As Product Owner, I led the functional and visual redesign of restaurant reservation booking widgets. Additionally, I served as Creative Director, designing a market differentiating internal call center reservation slideout, and chaired a successful website rebrand and identity relaunch. I oversaw the creative direction of our internal atomic design asset library and managed projects for the Marketing and Partnership teams. I also played a role in hiring and supervising interns, junior, and mid-level designers while leading the CultureKeeper Team.
As Lead Designer, I was responsible for Accela CRM (formerly known as PublicStuff CRM) and appointed Lead Designer for the CivicPay application, a project estimated to be worth millions. Additionally, I played a key role in establishing design standards for our upcoming mobile and web applications.
I led the visual redesign of a consumer-facing mobile app, focusing on improving request submission and city branding. Additionally, I developed a style guide and template system for the sales team's internal and external documentation needs. I also designed a comprehensive SaaS reporting system for analyzing large data sets and managed a Design Intern for marketing and product tasks. As the leader of the STUFF (Social) Committee, I contributed to the company's culture. Overall, my visual systems leadership played a role in the successful acquisition by Accela in May 2015.
I spearheaded the comprehensive redesign of Android and iOS apps for both mobile and tablets, focusing on visual and interactive improvements. Additionally, I led the design of infographics and data visualization for Slice's B2B arm and crafted a responsive web interface and logo for their social reading app. I collaborated closely with the frontend development team to ensure iterative feedback and led creative efforts for FB ads, mobile banners, and company collateral. Moreover, I directly worked with the CEO and Founders on Series B presentation decks to outline future projects and goals, which led to a succesful acquisition. I served as the team leader for the Office Makeover Design project and Head of the Slice Social Committee.
Created initial mobile UI for e-commerce focused iOS app.
Designed logo and color scheme to help establish brand identity.
Designed and updated prospective student informational flyers and form layouts.
Conceptualized and designed tradeshow posters and graphics, newsletter layout, eblast graphic development and social media design and development.
Conceptualized and developed the internal staff website for all Legal Sea Foods employees.
Delivered weekly progress to marketing department meetings and suggested weekly goals.
Product Design • Interaction Design • Responsive Web Design • User Experience Design • Mobile Design • Visual Design • Campaign • Branding & Identity • Design Team Coordination • Rapid Prototyping • Project ManagementvPackaging Design • Wireframing • GDPR • Information Design • Editorial Design • Photography • Typography • Hootsuite • Instagram • Facebook
Figma • Webflow • Sketch • Adobe Creative Suite • Webflow • Canva • Atlassian • InVision • Storybook • Prezi • Wordpress • XHTML • CSS
I am currently looking for new positions - full-time or contract. Please feel free to contact me at erin@erinhuba.com, whether for a potential design opportunity or just for a simple networking shout-out!